Lex Autolease Rebrands as Lloyds Auto

Vehicle Reviews & News
Lex Autolease is becoming Lloyds Auto as part of a move towards a more integrated motor finance business.

Posted on 19 Oct 2026 Posted by Jess Stanbrook

 

 

Lloyds Banking Group has brought Lex Autolease, Tusker and Black Horse under one customer-facing brand: Lloyds Auto.

 

The move aims to create a simpler, more consistent experience for customers and partners, while allowing the Group to focus investment on future products, platforms and support.

 

What does this mean for brokers and customers?

 

Existing products, agreements and terms remain unchanged.

Current services and support channels continue as normal.

The new Lloyds Auto branding will be introduced gradually.

Customers and partners will be contacted directly if any action is required.

There’s nothing to do right now, and business continues as usual.

 

The key takeaway:

 

Lex Autolease may have a new name, but its existing agreements, services and broker relationships remain in place as the transition to Lloyds Auto progresses.

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